Privacy Policy

At Be Still Vitality LLC ("Be Still Vitality," "we," "us," or "our"), your privacy and data security are important to us. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit bestillvitality.com (the "Site"), create an account, or place an order.

By using the Site, you consent to the practices described in this policy.

1. Information We Collect

Personal Information You Provide

• Full name
• Email address
• Phone number (when provided)
• Billing address and shipping address
• Account credentials, if you create an account
• Order history and order reference numbers
• The contents of any message you send us through our contact form or by email
• Your age and research-use acknowledgment when you enter the Site

Payment Information

Payments are processed by trusted third-party payment providers. Be Still Vitality does not collect, process, or store full payment card numbers, CVV codes, or other sensitive payment credentials. Those details are transmitted directly to, and handled by, the payment processor under its own security standards and privacy policy. We receive only limited transaction information such as confirmation of payment, the last four digits of a card, and the payment method used.

Technical & Usage Data

Collected automatically through cookies, analytics, and similar technologies:

• IP address and general geographic region
• Browser type, device type, and operating system
• Pages visited, referring pages, and time spent on the Site
• Products viewed, cart activity, and general site interaction data

2. How We Use Your Information

We use the information we collect to:

• Process, fulfill, and deliver your orders
• Send order confirmations, payment receipts, shipping notifications, and tracking details
• Provide customer support and respond to your inquiries
• Maintain your account and order history
• Verify eligibility, including age and research-use acknowledgment
• Detect, investigate, and prevent fraud, abuse, and unauthorized transactions
• Comply with legal, tax, accounting, and regulatory obligations
• Improve the Site's functionality, performance, and user experience
• Send promotional emails only if you have opted in, and only until you opt out

We do not use your personal information to make automated decisions that produce legal or similarly significant effects about you.

3. How We Share Your Information

Be Still Vitality does not sell or rent your personal information. We share data only as necessary, and only with:

• Payment processors — to authorize and settle your transaction
• Shipping carriers (USPS, UPS) — to deliver your order and provide tracking
• Technology and hosting providers — including our website host and database provider, who store data on our behalf under contractual confidentiality obligations
• Email and analytics service providers — to send transactional messages and understand aggregate site usage
• Legal and regulatory authorities — only when required by law, valid legal process, or to protect our rights, safety, property, or that of our customers
• A successor entity — in the event of a merger, acquisition, or sale of assets, subject to this policy

All third parties with access to your information are required to handle it securely and to use it only for the purposes we specify.

4. Cookies & Tracking Technologies

Our Site uses cookies and similar technologies to:

• Keep items in your cart and maintain your session
• Remember your age and research-use acknowledgment for the duration of your visit
• Analyze traffic patterns and site performance
• Improve usability and site features

We use Google Analytics to understand aggregate site usage. You can disable cookies through your browser settings, but certain features of the Site — including the cart and checkout — may not function correctly if you do. We do not currently respond to browser "Do Not Track" signals, as no common industry standard for them has been adopted.

5. Data Retention

We retain order and transaction records for as long as necessary to fulfill the purposes described in this policy and to satisfy our legal, tax, accounting, and recordkeeping obligations — typically a minimum of seven years for financial records. Account information is retained while your account remains active. Marketing contact information is retained until you unsubscribe. When information is no longer needed, we delete it or de-identify it.

6. Data Security

We implement technical and organizational safeguards designed to protect your information from unauthorized access, loss, alteration, misuse, or disclosure. These include encrypted connections (HTTPS/TLS) across the entire Site, strict access controls on customer records, security headers and content-security policies, and reliance on PCI-compliant third-party processors for all payment handling.

No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If we become aware of a breach affecting your personal information, we will notify you and the appropriate authorities as required by applicable law.

7. Your Privacy Rights & Choices

Depending on your state of residence, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate or incomplete information
• Delete your personal information, subject to our legal recordkeeping obligations
• Opt out of marketing communications at any time, using the unsubscribe link in any promotional email or by contacting us directly
• Opt out of sale or sharing of personal information — note that we do not sell or share personal information for cross-context behavioral advertising
• Non-discrimination for exercising any of these rights

To exercise any of these rights, email us at orders@bestillvitality.com from the address associated with your order or account. We will verify your identity and respond within the period required by applicable law, generally within 45 days. Transactional messages related to an active order — confirmations, shipping notices — are not marketing and cannot be opted out of while an order is in progress.

8. Children's Privacy

Our Site and products are restricted to individuals 21 years of age or older. We do not knowingly collect personal information from anyone under 21. If we learn we have collected information from a person under 21, we will delete it promptly. If you believe a minor has provided us information, contact us at orders@bestillvitality.com.

9. Third-Party Links

Our Site may link to third-party websites, including research literature databases and carrier tracking pages. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policy of any site you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Material changes will be highlighted on the Site. Your continued use of the Site after changes are posted constitutes acceptance of the revised policy.